I’ve been on Facebook for the better part of 11 years. In that time it has afforded me the opportunity to keep in touch with friends, old and new; to see the immediate impacts of world events through a local lens; to ensure my family knows I haven’t fallen into a puddle of stress. In return, Facebook sold my data to various marketing endeavors, so I’d get served up “relevant” ads for Stitch Fix, Starbucks and You Need a Budget. I was fine with this arrangement.
I am not fine with them selling my data to a firm that will target ads to me in order to change my voting behaviors or my social views. I’m fully cognizant that they already have my data, and my deletion of my content on Facebook the site – which I’ve mostly done thanks to a script referenced in this article – is an academic exercise for those wishing to mine it from Facebook. The deals are done, the data is out. (Note it’s not technically a data breach, because Facebook gave the data freely away.) This is me, voting with my keyboard: they don’t get any future data.
Not directly, anyway.
Facebook still creates ghost profiles, still uses cookie drops through scores of sites on the internet, leverages publicly available data and sells the cooked product. It will still sell the cooked product. I will not help them do it, though. I am deleting my Facebook entirely March 30th. I have already deleted WhatsApp and Instagram (two Facebook properties). I am retaining Twitter (for now) and LinkedIn.
Things I Recommend:
- If you remain on Facebook, I recommend using FB Purity.
- If you want to delete your content (after downloading) I recommend Social Book Post Manager.
- If you want to keep the cookies at bay, I recommend Ghostery.
- If you want to listen to some great podcasts about the latest Facebook data sharing issues (because this has happened before), I recommend this and this.
- If you are more of an article-reading person, read this and this and this.
Keep in Touch:
If you have my email, or we’re linked on LinkedIn or Twitter, that works. If you have my phone number we can totally text. My friend K has set up a private photo sharing process in his family that I will be pinging him shortly on how to do the same, to make sure my son’s grandparents get the latest photo evidence that he’s still growing and healthy and making bland sartorial choices. And if a more responsible photo-and-update sharing platform arrives on the scene, I’ll have a look.